iPad sales may be lower than expected, says analyst

Uncategorized | Friday January 11 2013 3:53 AM | Comments (0) Tags: , , , , , ,

iPad sales may be lower than expected, says analyst

Apple 's iPad.

(Credit: Apple )

The iPad may have missed out on a healthy chunk of sales last quarter due to limited supply, says J.P. Morgan analyst Mark Moskowitz.

In an investors note out today, Moskowitz said he believes iPad unit sales will be lighter than expected for the final quarter of 2012. He’s now predicting sales of 18.4 million, down from his prior forecast of 20.1 million.

“Our research indicates that near-term supply constraints impacted iPad sell-in activity during the seasonally-stronger holiday season,” the analyst said. “Supply did not improve until early December. In our view, it was a supply, not demand issue.”

Moskowitz sees the iPad shortfall as a short-term “blip.” But he believes Apple ‘s explanation of the sales decline will be important, especially as the iPad gears up to take on a bigger role over the next few years.

“We think that, barring entry of another new category, the iPad likely will need to shoulder more of the incremental revenue growth as the iPhone ‘s incremental growth starts to taper off in coming years,” the analyst said.

Related storiesiPad reviewiPad Mini review… [Read more]

iPad sales may be lower than expected, says analyst

iPad sales may be lower than expected, says analyst

iPad sales may be lower than expected, says analyst

iPad sales may be lower than expected, says analyst

No Comments »

No comments yet.

RSS feed.

Leave a comment

You must be logged in to post a comment.