Google Makes Discovering Local Businesses Easy With ‘Near Me Now’

News | Monday January 4 2010 6:11 AM | Comments (0) Tags: , , , , , , ,

To access this feature from Google's website, users will have to turn their location setting on. Tapping on the '
' link offers a list of businesses categorized as Restaurants, Coffee Shops,etc. These results are pulled from Google's Local listings which is complete with contact information, directions and reviews. '
” option that lists businesses that are within a few blocks away from the user's location.
Announcing this on the Google Mobile blog, the company writes:
“”Near me now” was designed to address two user problems. First, we wanted to make it fast and easy to find out more about a place in your immediate vicinity, whether you're standing right in front of a business or if it's just a short walk away.
Second, we wanted to make searching for popular categories of nearby places really simple.”
Google says that this new feature is presently available only for users in the US. However, if you are outside the US, you may try the feature by following these steps:
Open Safari and visit
You might be redirected to your local Google website. On the footer of the page, click on the '
Go to
If your location is not enabled already, you will find a link to update your location under the search box. Once you authorize Google to gather your device location details, you will start seeing the '
' link.
It's a pretty nifty feature to easily access listings and reviews of businesses in your vicinity. And considering that it is being made available from the home page of Google, it can pose quite a challenge to other
How do you think Google's 'Near me Now' compares with Yelp and other similar apps? Please tell us in the comments.

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